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20+ Years of Achieving Dreams and Impacting Lives
CertainPath was founded in 1999 with a clear mission: To positively impact the lives of independent contractors through our proven business model, proprietary tools & systems, and expert training & coaching. At least, that’s the formal explanation of who we are. Ask us what we really are, and we’ll boil it down a bit: We build successful home service businesses.
We’re driven to help contractors achieve their dreams, whatever they may be.
Among CertainPath’s first employees were Rebecca and Lon Cassel. They helped launch and nurture each of the four affinity groups that comprised Success Group International: AirTime Success International™ (ASI), Electricians’ Success International™ (ESI), Plumbers’ Success International™ (PSI), and Roofers’ Success International™ (RSI).
In 2014, Rebecca and Lon formed Aquila Investment Group and purchased SGI and made it the largest member-owned “best practices” group in the contracting industry. And today, SGI has evolved to CertainPath.
The difference you feel with CertainPath extends beyond our model and tools—those are just some of the ingredients. We’re unique thanks to our members. Come to an Expo and be welcomed with open arms. Contractors you’ve just met will invite you into their businesses to see what makes them successful. Have a tough business question? They’ll urge you to call them—anytime, of course. We’re all here to help—the CertainPath team and our members. Let’s get better together. Let’s build successful home service businesses.
CertainPath’s Evolution Through the Years
The Beginning – VenVest, Inc.
The Beginning – VenVest, Inc.
VenVest, Inc. is officially formed as the first parent company and establishes its headquarters in St. Louis, MO.
The Start of Focusing on Independent Contractors
The Start of Focusing on Independent Contractors
Contractors Services is launched as part of VenVest to serve the needs of contractors, and Plumbers’ Success International is created as its first group to serve plumbing business owners.
Adding HVAC to the Mix
Adding HVAC to the Mix
A year later, we added a group to support independent HVAC business owners with the launch of AirTime Success International (formerly AirTime 500).
Electricians are added and Success Group International (SGI) is formed
Electricians are added and Success Group International (SGI) is formed
Electricians' Success International is formed to serve electrical contractors, and Contractors Services officially rebrands as Success Group International to serve the needs of independent business owners across the home services trades.
Roofers are added and Clockwork Home Services is formed.
Roofers are added and Clockwork Home Services is formed.
Roofers are added to the Success Group International family, and Clockwork Home Services is formed to bring together SGI, Success Academy, BuyMax and the franchises of Benjamin Franklin Plumbing, One Hour Heating and Air Conditioning, and Mister Sparky Electric, under one name.
Clockwork Home Services is Acquired
Clockwork Home Services is Acquired
Clockwork Home Services and its brands are purchased by Centrica/Direct Energy and the headquarters moves from St. Louis to Sarasota, FL.
SGI Regains Its Independence
SGI Regains Its Independence
Rebecca Cassel, Lon Cassel, and other investors purchase SGI from Direct Energy and restore its focus on the independent contractor rather than franchises. Rebecca becomes President of SGI.
Learning Alliance Trains SGI Members
Learning Alliance Trains SGI Members
Learning Alliance is formed to serve the training needs of the SGI member companies.
Partner Network forms SGI’s Buying Group
Partner Network forms SGI’s Buying Group
The Partner Network officially launches to connect members with vendor partners across their industries.
Relocating to Dallas, TX
Relocating to Dallas, TX
To get closer to some of our members and make travel to our headquarters easier for training and events, SGI relocates its headquarters to the Dallas metro area.
ServiceLine's Software Launches
ServiceLine's Software Launches
ServiceLine officially launches and provides a software solution for contractors to manage every aspect of their business from call intake, tech activities in the home, to debriefing, and inventory management.
The Next Evolution - CertainPath
The Next Evolution - CertainPath
Today, SGI has evolved into CertainPath, with a purpose to provide the path to improve lives and achieve dreams. Join us to see how CertainPath and our team can help you achieve your dreams.
Join Us for the Next Chapter of Our Story
We’re growing, and we need the help of dedicated, hungry, and passionate team members to serve our members and build the next chapter of CertainPath success.