Meet Our Coaches

Estee Jaacovi

Estee Jaacovi is a business coach and sales trainer at CertainPath™, known for helping home service companies improve operations and grow sales.

Since 2018, she has led sales training and onboarding for new members, empowering teams to achieve recordbreaking results. Before joining CertainPath™, Estee excelled as a Territory Sales Manager at Goodman Distribution, consistently exceeding multimillion-dollar sales goals. Her industry background spans HVAC and plumbing sales leadership, where she broke barriers as a top female performer. Estee’s passion is helping contractors build confidence and sales excellence from the inside out.

Articles by Estee

Explore insights, tips, and strategies to help your business grow.